Research Mentor Information
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Primary Research Mentor Name: Patrick Merle
Research Mentor Preferred Pronouns: he/him
When potential research assistants are reaching out via email, what is your preferred honorific?: Dr. , Professor. 
Contact Email (FSU Email if affiliated): pmerle@fsu.edu
Position Title: Faculty
FSU College (if applicable): Communication and Information
FSU Department or Non-FSU Organization Affiliation: School of Communication
Headshot (optional): https://cre.fsu.edu/system/files/webform/urop_project_proposal_portal/13526/PatrickMerle2.jpg

Additional Research Mentor(s)
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Research Assistant Supervisor (if different from above): {Empty}
Research Assistant Supervisor Preferred Pronouns: {Empty}
Research Assistant Supervisor Preferred Honorific?: {Empty}
Contact Email (FSU Email if affiliated): {Empty}
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Other Faculty/Collaborator(s) Preferred Honorific?: {Empty}
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Overall Project Details
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Title of the Project: Instagram and Youtube sports influencers
Project Keywords: Content analysis of professional athletes's social media accounts
Are you currently looking for research assistants?: Yes
Number of Research Assistants Needed : 1
Relevant Research Assistant Major(s):
"open to all majors"

Project Location:: On FSU Main Campus
If the project location is off campus, does the research assistant(s) need to provide their own transportation?: {Empty}
Please select the choice that most accurately describes your expectations for the research assistant(s):: Partially Remote
Approximately how many hours a week would the research assistant(s) need to work?: 5
Roughly what time frame do you expect research assistant(s) to work?: Flexible schedule (Combination of business and outside of business. TBD between student and research mentor.)
Overall Research Project Description:
The study will be a content analysis of selected social media accounts (mainly instagram/youtube channels) from professional athletes to understand the proportion of content associated with advertising of brands/partnerships. 

Research Tasks:
literature review
data collection
data analysis

Skills that research assistant(s) may need::
attention to details
meticulous


Mentoring Philosophy:
Creating a safe environment for a mentee to feel encouraged, empowered to succeed and take agency in the project. 
Creating an environment to challenge the mentee so they can improve and reach their highest potential. 

Please provide a link to your publications, a video clip, or a website for your research project (if applicable):: {Empty}
Please add any additional information here (if applicable)::
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UROP Program Elements
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Mentor Handbook, FAQs, and Communication: Yes
UROP Performance Evaluation: Yes
Materials Grant: Yes
UROP Poster Presentation: Yes

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Year: 2024
update url: https://cre.fsu.edu/urop-research-mentor-project-submission-portal?element_parents=elements/research_mentor_information/headshot_optional_&ajax_form=1&_wrapper_format=drupal_ajax&token=rDPqpK2Xw5nYc6X2IXjcCUPAP-IKcOikbxGEntakNbI