Research Mentor Information
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Primary Research Mentor Name: Sun Young Park
Research Mentor Preferred Pronouns: {Empty}
When potential research assistants are reaching out via email, what is your preferred honorific?: Ms
Contact Email (FSU Email if affiliated): sp22bb@fsu.edu
Position Title: Graduate Student
Faculty Advisor Name: {Empty}
Faculty Advisor's FSU Email: {Empty}
FSU College (if applicable): Communication and Information
FSU Department or Non-FSU Organization Affiliation: Communcation
Headshot (optional): {Empty}

Additional Research Mentor(s)
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Research Assistant Supervisor (if different from above): {Empty}
Research Assistant Supervisor Preferred Pronouns: {Empty}
Research Assistant Supervisor Preferred Honorific?: {Empty}
Contact Email (FSU Email if affiliated): {Empty}
Name of Other Faculty/Collaborator(s) (if applicable): Jaejin Lee
Other Faculty/Collaborator(s) Preferred Pronouns: {Empty}
Other Faculty/Collaborator(s) Preferred Honorific?: Dr
Contact Email (FSU Email if affiliated): {Empty}

Overall Project Details
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Title of the Project: Exploring Sustainable Food Choices Advertising on Social Media: A Content Analysis of the Food Industry's Promotional Practices on Instagram
Project Keywords: Sustainable Food, Social Media, Food advertising, Content analysis
Are you currently looking for research assistants?: No
Number of Research Assistants Needed : 1
Relevant Research Assistant Major(s):
Open to all majors

Project Location:: On FSU Main Campus
If the project location is off campus, does the research assistant(s) need to provide their own transportation?: No, the project is remote
Please select the choice that most accurately describes your expectations for the research assistant(s):: Partially Remote
Approximately how many hours a week would the research assistant(s) need to work?: 10
Roughly what time frame do you expect research assistant(s) to work?: During business hours
Overall Research Project Description:
Significant interest has been expressed in sustainable food choices, which have become popular and challenge the role of the food industries. This study examines how the food industry uses advertising on social media to influence consumers to adopt sustainable food choices.

Research Tasks:
Coding

Skills that research assistant(s) may need::
Recommended to have coding skills for content analysis

Mentoring Philosophy:
As a mentor, my philosophy centers on fostering a supportive and nurturing environment that empowers mentees to grow and achieve their goals. I believe in actively listening to mentees, understanding their aspirations, and collaborating to create a roadmap toward their success.
Identifying mentees' goals is crucial to tailoring our mentoring relationship effectively. By understanding their ambitions and interests, I can offer guidance that aligns with their unique path. Through open communication, I aim to build trust and ensure mentees feel comfortable sharing their thoughts and concerns.
Evaluating mentees' understanding is an ongoing process in our journey together. I encourage open dialogue, questions, and discussions to gauge their comprehension and provide targeted support where needed. By identifying knowledge gaps, we can work collaboratively to bridge them and enhance their learning experience.
Recognizing mentees' talents and strengths is essential in nurturing their growth. I believe in acknowledging and building upon their existing skills, as this cultivates confidence and motivation. I will help them leverage these abilities while also encouraging the exploration of new areas, allowing them to reach their full potential.
Creating a safe environment is paramount to the mentoring process. I strive to establish trust, empathy, and non-judgmental support. Mentees should feel comfortable taking risks, knowing that failures are learning opportunities, not roadblocks. Encouraging a growth mindset, I will help them reflect on setbacks, extract valuable lessons, and develop resilience.

Please provide a link to your publications, a video clip, or a website for your research project (if applicable):: {Empty}
Please add any additional information here (if applicable)::
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UROP Program Elements
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Mentor Handbook, FAQs, and Communication: Yes
UROP Performance Evaluation: Yes
Materials Grant: Yes
UROP Poster Presentation: Yes
Faculty Advisor Confirmation: {Empty}

Are you interested in attending in a UROP Research Mentor Workshop Series?: Yes
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Year: 2023
update url: https://cre.fsu.edu/urop-research-mentor-project-submission-portal?webform_submission=8056&token=cNy7dHoxX0BJhoAfRr8s2VexJhyKeDWOBgt3qzmzxfI